Experimentation Lead

📍 Hybrid (UK) | 💰 Competitive Salary | 🚀 Market-Leading Benefits

We’re looking for an Experimentation Lead to drive our A/B testing strategy and help us optimize the player experience, user engagement, and commercial success at tombola. If you're passionate about conversion rate optimisation (CRO), data-driven decision-making, and digital product strategy, this could be the perfect role for you.

Find your bounce at tombola! 🎱

At tombola, we're not just another player in the game; we're the creators of the game. Our approach is progressive – we craft every element of our software in-house, from concept to execution. We take pride in the ingenuity of our developers, designers, and product teams, all united by their passion for pushing boundaries and shaping the future.

It’s not just our digital bingo balls that have loads of bounce—our people do, too. Whatever your role, it’s the kind of place that can put a spring in your step.

Whether you're developing game mechanics, keeping our players safe, testing our products, or sponsoring one of the UK's biggest TV shows, how high and how far you bounce really is up to you.

The Role

This is an exciting opportunity to lead experimentation and CRO strategy in a high-growth environment. You’ll manage a team of four CRO & Product Specialists, implement cutting-edge A/B testing methodologies, and collaborate across Product, UX, and Engineering to ensure data-driven decision-making is at the heart of our digital strategy.

You’ll be responsible for defining the experimentation roadmap, overseeing the end-to-end testing process, and translating data into actionable insights that help shape our products and player experience.

What We’re Looking For

• Experience in a CRO, experimentation, or growth-focused role, ideally as Head of CRO, Head of Conversion, or Experimentation Lead.
• Strong background in A/B testing, multivariate testing, and optimisation tools (e.g., Optimizely, Google Optimize).
• A data-driven mindset with expertise in analytics, statistical significance, and user behaviour analysis.
• A natural leader with experience managing and mentoring teams in a fast-paced environment.
• Excellent stakeholder management skills, with the ability to influence senior leadership.
• Experience in high-growth, digital-first industries—retail, eCommerce, or gambling industry experience is a plus!

What’s on Offer

• Competitive salary & benefits package.
• Quarterly bonus scheme.
• Hybrid working for better work-life balance.
• Private healthcare & well-being support.
• Free breakfast & lunch when in the office.
• tombola merch & perks.

Interested?

Apply now with your CV and let’s talk!

At tombola, we know that our differences make us stronger, and we believe that diverse perspectives fuel innovation. We’re committed to creating an inclusive environment where everyone can thrive. If you don’t meet every requirement but believe you’d be a great fit, we encourage you to apply.