CRO Product Manager

📍 Hybrid | 💰 Competitive Salary

Find Your Bounce at tombola! 🎱

At tombola, we’re not just another player in the game—we create the games! We build everything in-house, from concept to execution, giving our teams the freedom to innovate, experiment, and push boundaries.

It’s not just our digital bingo balls that have loads of bounce—our people do, too. Whether you're optimising user journeys, running A/B tests, or driving commercial growth, how high and how far you bounce is up to you.

The Role

We’re looking for a CRO Product Manager to take ownership of conversion rate optimisation (CRO) across our digital platforms. You’ll be the subject matter expert responsible for driving experimentation, optimising user experiences, and ensuring that our CRO tools are fully utilised to enhance player engagement and commercial success.

If you thrive on data-driven decision-making, A/B testing, and continuous improvement, this role is for you!

What You’ll Be Doing

• Owning CRO Strategy: Oversee A/B and multivariate testing, ensuring best practices are followed and teams maximise the usage of our CRO tools (Optimizely, etc.).
• Driving Experimentation: Collaborate with Product, Design, Engineering, and Marketing to develop data-driven experiment ideas that improve user experience and business performance.
• Test Execution & Management: Implement, manage, and analyse A/B and multivariate tests, ensuring accurate tracking, QA processes, and statistical significance.
• Commercial Impact: Link test outcomes to business KPIs and revenue growth, making recommendations that align with strategic objectives.
• Analytics & Reporting: Use data insights to monitor test performance, generate reports, and build a continuous pipeline of optimisation opportunities.
• Collaboration & Advocacy: Work closely with cross-functional teams to educate, advocate, and implement CRO best practices. Communicate results effectively to technical and non-technical stakeholders.

What We’re Looking For

🔹 Proven experience in CRO and A/B testing, particularly using Optimizely or similar platforms.
🔹 Technical aptitude for platform management, including familiarity with HTML, CSS, and JavaScript.
🔹 Strong analytical mindset, with the ability to connect test results to commercial performance.
🔹 Experience in web analytics tools (e.g., Google Analytics) to track and evaluate test performance.
🔹 Ability to manage multiple experiments in a fast-paced, dynamic environment.
🔹 A collaborative problem-solver who thrives on driving business impact through data and experimentation.

What’s on Offer?

🎰 Competitive salary and benefits.
📊 The chance to own and shape CRO strategy at a leading gaming company.
💡 Work in a fast-paced, data-driven environment where your insights drive real change.
🤝 A supportive, collaborative culture with autonomy and room to innovate.

Interested?

Apply now with your CV—we’d love to hear from you!

At tombola, we celebrate diversity and believe that our differences make us stronger. We encourage applications from all backgrounds, even if you don’t meet every requirement.